Ek Vivah Aisa Bhi MOVIE REVIEW

Some things can never change. And never will! One may have a very modern outlook towards life, but most of us continue to be very traditional at heart. Every Rajshri film is rich in emotions and mirrors the traditions and culture with utmost simplicity and understanding. EK VIVAAH... AISA BHI is no exception!

The present-day adaptation of Rajshri's own classic TAPASYA [Raakhee, Parikshit Sahni], EK VIVAAH... AISA BHI is a simple story of sacrifice that aims at pulling your heart strings. Every Rajshri film works for two reasons -- the storyline and strong emotions -- and EK VIVAAH... AISA BHI follows the tradition well.

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Of course, a story like the one in this film may seem regressive to the multiplex junta of metros, but the fact remains that cinema is all about narrating stories and EK VIVAAH... AISA BHI has a strong story to tell. Besides, there're ample moments in this film that strike a chord, that touch the core of your heart, that make you moist-eyed. And that's where this film scores big time.




It's really disheartening to note that family sagas have actually disappeared from the face of Hindi movies. Come, watch EK VIVAAH... AISA BHI with your family and re-connect with your roots!

Chandni [Isha Koppikar] belongs to a middle class family, living in one of the tiny bylanes of Bhopal. She lives with her father and younger siblings -- Anuj [Master Amey Pandya/Vishal Malhotra] and Sandhya [Baby Ishita Panchal/Amrita Prakash]. Chandni, who is deeply attached to her school-going brother and sister, is trained in classical and folk music. During a stage performance, she falls in love with Prem [Sonu Sood]. Prem hails from a rich business family.

Life is picture perfect, until on the day of their engagement, Chandni's father [Alok Nath] passes away. Suddenly, she becomes the eldest in her family. On one hand, her mehendi adorned hands beckon her to the dream home of her fiancé. On the other hand are her younger siblings whom she cannot take along. Chandni decides not to marry, so that she can raise her little brother and sister with self respect.

Prem understands her and waits for Chandni for twelve long years, until she fulfils all the responsibilities as an elder sister.

Debutante director Kaushik Ghatak [a known name on television circuit] remains faithful to the subject material and most importantly, captures the sensitive moments well. The tale of sacrifice has been witnessed time and again, but it works only if the characters make you cry, even weep. In the latter part of EK VIVAAH... AISA BHI, you can't stop tears rolling down your cheeks at several points in the story, especially the Raksha Bandhan sequence and towards the end, when the brother returns with his wife. Rajshri has placed ample trust in Ghatak and the debutante doesn't let you down one bit.

On the flipside, the music [Ravindra Jain] could've been better. 'Mujhme Zinda Hai Woh' is the only track that merits a mention. Also, too many songs in the first hour put you off after a point. Dialogues are good at places.

Both Sonu Sood and Isha Koppikar vie for top honours. Sonu is restrained, mature and acts the part well. Isha is first-rate, exuding simplicity and strength that this character demands. Alok Nath is very good. Ditto for Vallabh Vyas and Smita Jaykar. Vishal Malhotra springs a surprise. He's excellent. Chhavi Mittal is effective as the sister-in-law. Amrita Prakash doesn't get much scope. Anang Desai is okay.

On the whole, EK VIVAAH... AISA BHI is akin to a delicious Indian thali in times of Pastas and Pizzas. You may opt for international cuisine at times, but Indian food, for an Indian at heart, would never go out of vogue. At the box-office, expectedly, the film may start slow, but it has the merits to climb the ladder with each passing show. The strategy of releasing the film at single screens and that too at limited centres makes wise business sense, since EK VIVAAH... AISA BHI is not the multiplex kind of movie. Business at single screens of Gujarat, Uttar Pradesh, Rajasthan, Madhya Pradesh and Bihar should be the best.

"The simplicity of Ek Vivaah Aisa Bhi is its USP" - Kaushik Ghatak "

Not many directors get a chance to direct their first film for a really reputed and well-known production house. However, debutant director Kaushik Ghatak is an exception as he has just directed his first film Ek Vivaah Aisa Bhi for Rajshri Productions Pvt. Ltd. Having started his career in the television industry and directed numerous soaps, Kaushik is now excited as it has always been his dream to direct films. This soft-spoken to director opened up to Bollywood Hungama and shared his experiences on working with one of the country's oldest and most reputed production houses.

How do you feel getting a chance to debut with a banner like Rajshri?
It's an honor for any director to work with Rajshri Productions. After working with them, I have realized that Rajshri is not just a big production house but an institution in itself. I have learnt so much from them about filmmaking that I will remember and make use of it throughout my life. In-spite of being such a reputed production house that has made so many hit films, the people at Rajshri are so down to earth. They treated me so well that I never felt that I'm a new comer. It was like working in a family environment and an extremely pleasant experience.

How did films happen to you?
I started with still photography and then I did small course from AAFT Noida. After that I came to Bombay and got an opportunity to work in the television industry. Professionally speaking, whatever I'm today is all because of Kyunki..Saas Bhi Kabhi Bahu Thi. People noticed my talent and realized that I could direct. After that I directed many shows such as Sanjeevani, Woh Rahne Wali Mahlon Kki, and Pyar Ke Do Naam - Ek Radha Ek Shyam. By the grace of God, most of them were successful. Television gave me lot of popularity but deep down I always knew that I want to make a film.

The film's lead actor Sonu Sood's name in the film is 'Prem'. Over the years 'Prem' has been a name synonymous with most of Rajshri actors be it Salman Khan, Abhishek Bachchan, Hrithik Roshan or even Shahid Kapoor. Is that why you stuck to Prem even in Ek Vivaah Aisa Bhi?
When we were thinking about the name of the main protagonist a lot of options did cross our mind but then we thought why not stick to 'Prem' which has always been popular in Rajshri Films. I told Soorajji that Prem's copyright is with you and if you give me the right to use it in this film, I will be more than happy. He willingly agreed and I am honored to have the main protagonist's name as 'Prem'

With a title like Ek Vivaah Aisa Bhi, one gets the feeling that it is a sequel to Rajshri's earlier hit Vivaah. Is it so?
Let me make it clear that my film is not a sequel to Vivaah. It's a completely different story altogether. We chose the title as Ek Vivaah Aisa Bhi because the name is apt for the film. It's a story of these two characters Prem and Chandni who are never together physically, they have never even touched each other yet they live in each other's hearts completely. It's a story of togetherness.

Finally what is the USP of Ek Vivaah Aisa Bhi?
The simplicity of the film is its USP. It's a very simple narrated story to which any ordinary human being can easily relate with.
Ek Vivah Aisa Bhi
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